We continue with Part 4 of the Inside Own Your Brand Voice video series where you get an inside look into Own Your Brand Voice Course. I’m sharing with you Didi Vlaar & Armand van Middendorp‘s Journey as they go through the course content.

The first 3 videos of Inside Own Your Brand Voice were really focused on aligning your brand voice starting with you, the business owner. So far we have discussed break through your own self-doubt, uncovering your personal story, your values, your unique personality archetype mix, your strengths, and vision.

In this video, we transition from aligning your brand with you the business owner to aligning your brand with your ideal customer and using the words that will attract them.